Jo Malone CBE is Founder and Creative Director of Jo Loves, Internationally renowned Speaker, Entrepreneur and Global Scent Maverick.
Jo launched her first brand, Jo Malone London, which gained cult status around the world. In 1999, she sold the business to Estée Lauder Companies and remained Creative Director until she left in 2006. Jo is no longer associated with the Jo Malone London brand or Jo Malone London products.
In November 2011, five years after leaving Jo Malone London, she launched her new brand Jo Loves to global anticipation and in 2013, Jo open the first Jo Loves store in Belgravia's Elizabeth Street, where coincidentally she began her career as a 16-year-old florist.
Jo Loves embodies integrity, creativity and innovation. Jo Loves’ scents, bath, body and candle collection, are inspired by the memories and moments in life that Jo herself loves and her creative seal of integrity, symbolised by the red dot, is stamped across everything that bears the Jo Loves name.
Jo Loves continues to expand globally to this day, with products available across the world and in several categories from Fragrance, Home Candles, Personal Care & Lifestyle Fragrances and Diffusers.
Jo was awarded a CBE in the June 2018 Queen’s Birthday Honours list for her services to the British economy and the GREAT British Campaign, which promotes British creativity and industry on the international stage.
Jo published her award-winning Autobiography “My Story”: Known around the world for her eponymous brand of fragrances and now her venture Jo Loves, Jo Malone tells the remarkable and inspiring story of her rise from humble beginnings to beloved business success.
Jo left school as a teenager to care for her mother after she had a stroke. Jo had not been successful in school because of her dyslexia, but she had the ability to see and feel everything in scent. Her at-home beauty business and hand-made products became popular, and word of her talent spread until an international brand was born. After the sale of her company and the birth of her son, she was diagnosed with breast cancer and underwent treatment in New York.
Recognised for her industry and entrepreneurial expertise, Jo is a highly sort-after and renowned International Speaker - regularly sharing her knowledge and insights with audiences around the world, highlighting her entrepreneurial journey and how she intends to change the way the world wears fragrance.